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For many of us, whether we consider ourselves gamers or not, our mobile device is our new digital battleground. And E3, though not overflowing with mobile titles, certainly has its share of the next potentially addictive time killers. "Motley Blocks," for example, could be one of the leading candidates to do just that.

"It's kinda like connect the dots, only it's connect the blocks," says Bryant Green of Square Enix, the company that designs "Motley Blocks." "Basically, you start by trying to make chains of little pixel pieces. If you're able to do this in a certain amount of time, it'll create a cool picture for you."

App developers, eager to set themselves apart from the thousands of titles already within app stores, are constantly coming up with games that almost create entirely new genres.

In "The Act," you feel like you're watching a show but the lead character is in constant need of a little nudge from you, which consists of just a simple swipe to the right or left. It has to be just right, though, as if you swipe too much, you blow it for him. If you show some patience, it pays off.

"This is a complete, interactive, brand new 2D hand-animated adventure game," said Daniel Kraus of React Entertainment, the company that designs "The Act." "The idea is you become this character and guide the relationships this character has throughout the game."

In a place like E3 with hardcore gamers and giant screens, it can be tough for an app developer to get the recognition they're looking for. But that hasn't stopped some who say bigger isn't necessarily better.

"Over time, I think you're going to see more and more hardcore content come to mobile in the form of apps," says Eros Resmini of GREE. "If you look at devices like iPads and Android tablets, the processing power is pretty significant. You can actually meet XBox Live quality."

Remember, games that are apps are on devices we already carry everywhere and cost anywhere from free to just a few dollars. Suddenly, it makes sense why some mobile games could easily outsell the bigger, flashier console titles that potentially cost anywhere from 10 to 60 times more to purchase and play.